Posted to MedZilla on 10/23/2019

Takeda Pharmaceuticals

US-MA, Associate Director, Patient Services Marketing SR0036036-MZ


Are you looking for a patient-focused, innovation-driven company that will inspire you and empower you to shine? Join us as an Associate Director Patient Services Marketing in our Lexington, MA office.

At Takeda, we are transforming the pharmaceutical industry through our R&D-driven market leadership and being a values-led company. To do this, we empower our people to realize their potential through life-changing work. Certified as a Global Top Employer, we offer stimulating careers, encourage innovation, and strive for excellence in everything we do. We foster an inclusive, collaborative workplace, in which our global teams are united by an unwavering commitment to deliver Better Health and a Brighter Futureto people around the world.

Here, you will be a vital contributor to our inspiring, bold mission.

The Associate Director, Patient Services Marketing reports to the Senior Director, Patient Services Marketing in U.S. Patient Engagement & Excellence. This individual will be responsible for patient marketing for several rare disease categories as part of Takeda s broad rare disease portfolio. In total, there are over 20 products across ten therapeutic areas, accounting for approximately $6 billion in annual sales.

This position is a member of the Patient Marketing team that works closely with the franchise Marketing Teams, Medical, Regulatory, Legal, Commercial Operations, Compliance and Corporate Communications.

In partnership with the franchise teams, US Patient Marketing is responsible for developing strategies and executing in three primary areas:

  • Patient Services Marketing This includes fully developing and supporting processes, educational materials, and digital assets for patient on-boarding, financial and reimbursement support, sample programs and patient welcome kits.
  • Patient Engagement Marketing The team will work with the Patient Engagement teams and the centralized Healthcare Educators to focus on education that can be delivered by nurses and bilingual healthcare educators. This includes patient programs, patient educational dinner programs, commercial support for patient walks and fundraising events, and support for patient conferences.
  • Patient Experience Marketing The team will develop and maintain branding to ensure patients have a consistent Takeda experience and view Takeda as the global leader in rare diseases. The team will develop innovative solutions for improving the patient experience, including adherence programs, adherence apps, and enhancements to the patient portal.

Strategic Leadership & Innovation (15%)

  • Works with Senior Director to develop strategic vision for evolution of Takeda s patient support program.
  • Works with marketing leads across the rare disease portfolio to develop strategies for patient services, engagement and experience. Provides input into brand specific strategic plans.

Program Execution (40%)

  • Works with team to develop and execute key patient programs. Executing Takeda patient support branding strategy, as well as evolution of patient support program, will be primary responsibility.
  • Leads the development and implementation of access services, marketing strategies, programs, tactics, and messaging.
  • Tracks / monitors KPIs and key analytics, Manages tactical programs and commercial tools through the regulatory, medical, legal approval process

Operations (15%)

  • Manages the external spend budget for specific programs and ensures appropriate resource optimization, including optimal use of external agencies.

Collaboration & Communication (30%)

  • Works directly with other members of the Patient Services team on key programs and initiatives. Collaborates with marketing leads and franchise sales leads. Identifies and leverages synergies across therapeutic areas.
  • Works closely with agencies, digital vendors and hub service vendors.


  • 401(k) with company match and Annual Retirement Contribution Plan
  • Tuition reimbursement Company match of charitable contributions
  • Health & Wellness programs including onsite flu shots and health screenings
  • Generous time off for vacation and the option to purchase additional vacation days
  • Community Outreach Programs

Empowering Our People to Shine

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No Phone Calls or Recruiters Please.

Notice to Employment / Recruitment Agents:

Employment / Recruitment agents may only submit candidates for vacancies only if they have written authorization to do so from Shire, a wholly-owned subsidiary of Takeda s Talent Acquisition department. Any agency candidate submission may only be submitted to positions opened to the agency through the specific Agency Portal. Shire, a wholly-owned subsidiary of Takeda will only pay a fee for candidates submitted or presented where there is a fully executed contract in place between the Employment / Recruitment agents and Shire, a wholly-owned subsidiary of Takeda and only if the candidate is submitted via the Agency Portal. Candidates submitted or presented by Employment / Recruitment Agents without a fully executed contract or submitted through this site shall not be deemed to form part of any Engagement for which the Agency may claim remuneration.

Equal Employment Opportunity

Shire, a wholly-owned subsidiary of Takeda, is an Equal Opportunity Employer committed to a diverse workforce. Shire, a wholly-owned subsidiary of Takeda, will not discriminate against any worker or job applicant on the basis of race, color, religion, gender, national origin, ancestry, age, sexual orientation, marital or civil partnership status, pregnancy, gender reassignment, non-job related mental or physical disability, genetic information, veteran status, military service, application for military service, or membership in any other category protected under law.

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Pay Transparency Policy -

Reasonable Accommodations

Shire, a wholly-owned subsidiary of Takeda, is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please call 484-595-8400 and let us know the nature of your request and your contact information.

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  considered, please do so. Applications for all positions are subject to each employer's specific requirements.